Changes in consumer interest is reflected by the fact that growth in some headings outpaces the growth in others. These two tables are based on the percentage of growth between 1999 and 2001 (the latest year available).
The information is provided courtesy of Yellow Pages Integrated Media Association (YPIMA)
Fastest-Growing Headings by the Amount of Revenue
| Fastest-Growing Headings – by Amount of Revenue (in this order) % of Growth | ||
|---|---|---|
| 1. | Garden and Lawn Equipment | 29% |
| 2. | Landscape | 28% |
| 3. | Plumbing Contractor | 26% |
| 4. | Storage | 21% |
| 5. | Carpet/Rug Cleaning | 20% |
| 6. | Internet | 20% |
| 7. | Windows | 20% |
| 8. | Cellular Telephones | 20% |
| 9. | Loans | 19% |
| 10. | Cable TV | 18% |
Fastest-growing Headings by the Number of References
| Fastest-Growing Headings – by Amount of Revenue (in this order) (in millions) | ||
|---|---|---|
| 1. | Computers – Software | 84 |
| 2. | Retirement Homes | 83 |
| 3. | Internet Services | 80 |
| 4. | Bail Bonds | 67 |
| 5. | Siding Contractors | 60 |
| 6. | Computer Service & Repair | 57 |
| 7. | Mortgage & Real Estate Loans | 53 |
| 8. | Motorcycles | 42 |
| 9. | Real Estate | 35 |
| 10. | Schools – Business & Vocational | 33 |